How to Use Mubert Music in Video Ads Legally and Effectively

If you're producing video ads in 2025—whether for YouTube, Instagram, TikTok, or OTT platforms—background music is no longer optional. It defines tone, boosts engagement, and increases retention. But finding royalty-free, ad-safe music that doesn't trigger copyright claims can be a challenge.

That’s where Mubert, an AI-powered music generator, comes in. It lets you create unique, royalty-free music tracks based on genre, mood, and duration. But here's the catch: not every Mubert plan covers commercial advertising.

So the big question is:
How do you legally use Mubert music in video ads without risking takedowns or lawsuits?

In this guide, you’ll learn step-by-step how to use Mubert safely in video advertisements, what plan you need, what platforms allow it, and how to avoid the biggest licensing mistakes creators make.

Why Mubert Is Popular for Advertisers

Mubert isn’t just another music licensing library. It’s one of the few platforms offering AI-generated royalty-free music that you can use almost instantly.

Here’s why marketers love it:

• Instant, unique tracks in any style (electronic, lo-fi, cinematic, upbeat)

• No copyright flags or takedowns

• Commercial use included (with proper plan)

• Affordable pricing compared to stock libraries

• No need for attribution

But to use Mubert in video ads, you must understand the limits of its free and Creator plans.

Step 1: Understand What Counts as a “Video Ad”

Before we go further, let’s define “video ad.” Mubert’s licensing distinguishes between organic content and paid or branded content.

Examples of “video ads” that require special licensing:

• Sponsored YouTube or TikTok ads (pre-roll, mid-roll)

• Facebook/Instagram ad campaigns

• Google video display ads

• TV commercials (broadcast or streaming)

• OTT platform ads (e.g. Roku, Hulu)

• Promotional videos embedded in websites/apps

If you’re paying to reach an audience or promoting a product/service directly, it counts as a commercial advertisement.

Step 2: Choose the Right Mubert Plan

To use Mubert music legally in advertising, you must use the Pro Plan or higher.

Mubert Plan Breakdown (2025):

Only Mubert Pro or Enterprise includes a license for advertising. The Creator Plan is not legally valid for use in paid campaigns.

Step 3: Generate and Export the Right Track

Once you’re on the Pro Plan, here’s how to generate music for your ad:

1. Log into your Mubert account

2. Click on "Create Track"

3. Select:

• Genre: Choose music that matches your ad’s vibe (e.g., energetic, inspirational, chill)

• Mood: Uplifting, corporate, playful, etc.

• Length: Match your ad format (15s, 30s, 60s, etc.)

4. Preview and adjust until satisfied

5. Click "Download" in WAV format for high production quality

6. Save your track name and license ID (for proof of rights)

Pro tip: You can generate multiple versions for A/B testing different ad creatives.

Step 4: Use the Music in Your Ad Video Editor

Once you’ve got the track, drop it into your video timeline using editing software like:

• Adobe Premiere Pro

• Final Cut Pro

• CapCut

• DaVinci Resolve

Mubert tracks are loop-friendly and royalty-free, so you can trim, extend, fade, or remix as needed—just don’t resell the music itself.

Step 5: Keep Your License Documentation

This is one of the most overlooked steps. Always keep:

• Your Mubert license PDF (available in your dashboard)

• The name of the track used

• Your invoice or billing receipt

If your ad is flagged by platforms like YouTube or Facebook, you’ll need this info to file a dispute or submit a license verification.

Common Mistakes to Avoid

Many creators assume that because Mubert music is “royalty-free,” it can be used anywhere. But that’s not the case unless you’re on the correct plan.

Here’s what not to do:

• Using the Creator Plan for a Facebook Ad → ? Not allowed

• Embedding Mubert music into a mobile app intro without Pro → ? License violation

• Uploading Mubert-based background music to stock libraries → ? Prohibited under all plans

Mubert’s licensing is generous, but still enforces boundaries—especially when it comes to paid distribution or redistribution.

Real-World Use Case: Instagram Ad for a Fashion Brand

Imagine you’re running a 30-second promo video for an online clothing store. You want upbeat, Gen Z-friendly lo-fi music in the background.

Here’s how to do it legally with Mubert:

• Subscribe to the Mubert Pro Plan

• Generate a lo-fi track with a 30-second duration

• Export in WAV format

• Add music to the video using Adobe Premiere

• Upload to Meta Ads Manager as part of your campaign

• Keep your license file in case of a music audit

Now you’re legally covered—and you’ve added mood-enhancing audio to your campaign without blowing your budget.

Frequently Asked Questions

Can I monetize YouTube videos with the Creator Plan?
Yes, but only organic content. Not for use in paid YouTube ads.

Does Mubert music get flagged on social platforms?
No. Mubert licenses prevent automatic copyright claims—as long as you follow plan requirements.

Can I sell videos with Mubert music to clients?
Yes, but only with the Pro Plan, which includes rights for resell and distribution in branded work.

Is there a limit on how many ad videos I can use Mubert music in?
No. As long as you're under an active Pro subscription, you can use generated music in unlimited projects.

Can I use Mubert in Facebook Reels Ads?
Yes, with the Pro Plan. Facebook Reels with paid promotion count as advertising.

Final Thoughts

Mubert makes it easier than ever to use royalty-free music in your video ads—but only if you understand the licensing rules. Whether you're a solo creator or working with a brand, the Pro Plan is the safest choice for advertising and promotional content.

It unlocks worry-free access to high-quality AI-generated music that won’t get your ads flagged or your accounts suspended.
Just generate, export, and go live—with total peace of mind.

Learn more about AI MUSIC